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Customer Development

Customer Development

Hussain Elius
Co-founder & CEO Pathao
Siffat Sarwar
Co-founder & COO ShopUp
Customer Development

The journey of the incubation program of NSU Startups Next begins with a highly educational mentorship session on customer development. The session was taken by Hussain Elius, Co-founder & CEO of Pathao, and Siffat Sarwar, Co-founder & COO of ShopUp.

The top 8 startups were given the opportunity to learn from individuals who have faced it all and achieved new heights in the world of startups. Some key takeaways from the session are-

“Unless someone isn’t paying for your service/product, they aren’t your customers. Your customers are the ones who will tell you what you can do to make your product better” – Hussain Elius

“Customer research is important. For that, sit with your customers weekly. Give them time and they will give you insights that generate greater value” – Siffat Sarwar.

We’re honored to have hosted the mentors for adding notable value to our journey and thank them for conducting such an insightful session for the startups.

Inaugural Cohort

Inaugural Cohort